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Beate Hemmerlein

Refugio Tinti – a tribute to Paul Kupelwieser

1. September 2021/in Family Chronicle /by Beate Hemmerlein

Alexander Tinti, son of Christiana and grandson of Manfred I Mautner Markhof and Maria Anna “Pussy” Kupelwieser has been walking in Costa Rica since 2016 in the footsteps of his great-great-grandfather Paul, who transformed the islands of Brioni from an uninhabitable swamp into a natural paradise.

24 hectares of drained and trampled marshland have been turned into a thriving ecosystem.
But it is not just the love of nature that drives him. Concerned about the massive increase in environmental degradation, he studied soil biology and permaculture at a young age and went to Asia in 1998, where he already was involved in various environmental projects.

Alexander Tinti’s approach is based on systems analysis and design methods based on permaculture. The Refugio Tinti is now a nature conservancy project with the overall theme of reconciliation between people and nature. What was once a degraded marshland in the humid lowland rainforests of Costa Rica, contaminated by agrochemicals and herd of cattle, has become a growing habitat for numerous species, including some threatened with extinction.

Beate Hemmerlein

The Hager advertising agency: When Manfred II Mautner Markhof was writing advertising history.

6. April 2020/in Family Chronicle /by Beate Hemmerlein

Manfred II Mautner Markhof, also called “Professor” for short, was without doubt one of, if not THE leading founder of the Austrian media and advertising landscape. At a time when the multinational agency networks with multiple name, identity and personnel changes, one thinks back with sadness of the decades successfully managed owner agency, which could concentrate with stability and continuity on making their customers even more successful.

It is therefore not surprising that even twenty years after Die Hager officially closed its gates at Seilerststätte 13 forever, this milestone of innovative Austrian entrepreneurship is still being paid tribute to. Alexander Schönburg, founder and owner of the lifestyle magazine Notorious, expresses his reminiscence in the first episode of his “Mad Man Stories”.

 

Read article in German

 

More about the Hager advertising agency:

Brochure Hager Gesellschaft KG

Brochure Hager Life 1952 – 1992

 

Prof. Dr. h.c. Manfred II. Mautner Markhof at his desk in the Hager advertising agency

Hager door hanger in the 1950s and 1960s


Hager door hanger still in use in the 2020s

Beate Hemmerlein

“PAC- MAN™ Arcade Line” by Sophia Castell-Rüdenhausen

23. March 2020/in Family Chronicle /by Beate Hemmerlein

Arcade Line by Sophia Castell-Rüdenhausen

With Sophia Marie Castell-Rüdenhausen, daughter of Theodor Heinrich Mautner Markhof and granddaughter of Manfred II Mautner Markhof, the creative potential of her father and grandfather will be continued in the next generation. After trainings and internships in Vienna, Florence, Munich, London and Madrid in the Fashion & Design sector, in 2018 she founded her company VIER with its headquarters in her new home in Germany.

Sophia’s passion is shoe design, especially men’s shoes, to which she also dedicated her launch collection. Their “Arcade Line” is not only a tribute to PAC- MAN™, the cult video game of the 80s, but also and above all a reinterpretation of the classic brogues. Each pair of VIER shoes is handcrafted in Portugal by a family company that has mastered the traditional craft of shoe making for generations and has perfected the Goodyear welt technique. Such welted shoes not only impress with their excellent manufacturing quality, but also with their special durability, stability of fit, high breathability and last but not least special ease of repair.

But Sophia’s shoes are not only characterized by excellent quality in production and materials, they have that certain something, the subtle twist that surprises. At first glance conservative, the “Arcade” reveals its small secrets in tiny details, which not only make the wearer happy but let him also feel a certain sense of independence and freedom in his professional uniform, the suit. The brand wants to meet the needs of men who are aware of their traditional role, who have integrated into it and adapted to it, but have retained their independence and freedom inside.

View Arcade Line

VIER shoes, “Iconic PAC- MAN™”, Collection Arcade Line

VIER shoes, “Iconic PAC- MAN™”, Collection Arcade Line

VIER shoes, “Iconic PAC- MAN™”, Collection Arcade Line

Beate Hemmerlein

‚Quadruplet’ – management style of the Mautner Markhof family

15. February 2018/in Family Chronicle /by Beate Hemmerlein

DDr. Dipl.Ing. Georg III. “Buwa” Mautner Markhof

Dipl.-Ing. Gustav Mautner Markhof (1909 – 1970)

Gerhard Mautner Markhof (1901 – 1971)

Manfred I. Mautner Markhof (1903 – 1981)

When Georg I. Heinrich died in 1904, the company passed to his sons Theodor I. and Georg II. Anton, who are subsequently regarded as the actual founders of the Mautner Markhof business empire. In 1913, after the merger of the Sankt Marx brewery with Schwechat, Georg II became head of the family and his sons Georg III ‘Buwa’ and Gustav I took over his share in 1934 after his death. Theodor I, who was 65 years old at the time, was ready to withdraw more and more from the company and hand over responsibility to his sons Gerhard and Manfred I.. These four fourth-generation Mautner Markhofs, cousins of almost the same age, formed the so-called ‚Quadruplet’ and ran the family empire from this point onwards. They met once a week at the Grand Hotel in Vienna, had equal rights in every respect and could only make unanimous decisions. The Quadruplet was, so to speak, the authority that coordinated the individual businesses economically and also determined whether and which family member was given a position in the company. Gerhard and Gustav were responsible for the brewery operations, Manfred was in charge of Th & G Mautner Markhof GmbH and Georg III was in charge of Vereinigte Spiritus- und Hefefabriken.

As there were no longer any individual entrepreneurs as a result of the Quadruplet – previously the business had been run autonomously and patriarchally by Adolf Ignaz, Carl Ferdinand, Victor and Georg I. Heinrich – all decisions had to be negotiated within a group of owners. It is worth mentioning that, although no minutes were kept until 1947, there was never a single further discussion about a decision once it had been made. The first period of the four-man procession formally ended in the summer of 1939, with the relocation of Georg III (Werder near Potsdam) and Manfred I (Berlin).

After the war, the Quadruplet continued to consist of Georg III Buwa, Gustav I, Gerhard and Manfred I. In 1968, on his 65th birthday, Manfred I handed over his seat to his son Manfred II and at the same time Georg III transferred his agendas to his son Georg IV J. E.. Heinrich also succeeded his father Gerhard in the 1960s, and when Gustav I died in 1970, his son Gustav II took over his seat. The second generation now met in a room specially provided for this purpose, in the Schwechater Hof (formerly Drehers Etablissement) at Landstraßer Hauptstraße 97. In 1979, as the ownership structure had changed due to the merger with Brau AG and there was therefore no longer a basis for balancing the companies’ interests, the Quadruplet was dissolved.

Dkfm. Georg IV. J. E. Mautner Markhof (1926 – 2008)

Gustav II. Mautner Markhof (1936 – 1993)

Heinrich Mautner Markhof (1927 – 2009)

Manfred II. Mautner Markhof (1927 – 2008)

Viktor Mautner Markhof

Family Tree / Genealogy

3. March 2017/in Family Chronicle /by Viktor Mautner Markhof

A few years ago, I decided to offer the members of our family the opportunity to explore their widely ramified relatives online via a systematically prepared family tree. We only include descendants of Adolf Ignaz Mautner Markhof and their spouses among the family members, which is why the genealogy can only be made accessible to this limited group of people.

Anyone who belongs to this group of people and is interested can request access to vmm-family.com at any time by contacting Viktor Mautner Markhof at vmm.family@yahoo.com.

Viktor

 

Written by Viktor Mautner Markhof

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  • A Tankard full of Memories – Two centuries of Vienna Lager 10. September 2022
  • Pakistani Wedding / Haider & Natasha, Taimur & Anum 5. August 2022
  • Refugio Tinti – a tribute to Paul Kupelwieser 1. September 2021
  • Emilie „Emy“ Mautner von Markhof 10. May 2020

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